Recruitment URL Metrics Follow

To view and download a particular recruitment URL's statistics...

1. Navigate to the Members > Recruitment URLs tab.
   
   
   
2. Click the Action dropdown menu in the desired row
3. Select Download Stats.
   
4. Your Metrics will download as an Excel file to your computer.
   

   If you see a warning that the file format and extension of your Excel file do not match, open the file anyway by clicking Yes. The file is a valid Excel file but in an older format to ensure compatibility.

5. Use the following legend to guide your view of the Stats tab:
   • Starts—Participants who clicked to begin the screener. These are all starts, not unique starts.
   • Responses—Participants who completed the survey but didn’t drop (Completes + Terminates combined).
   • Drops—Participants who partially complete because they did not finish the screener.
   • Completes—Participants who qualify through to the end of the screener.
   • Terminates—Participants who are disqualified at any point in the screener.
   • Total Signups—Participants who qualified through the screener and created a Fuel Cycle account.
   • Signups Activated (DOI)—Members who created a Fuel Cycle account and activated their email addresses.
   • Signups Not Activated (SOI)—Members who created a Fuel Cycle account but have not yet activated their email address.
   • IR—The incident rate as calculated from these conversions.
   • The Disqualification Breakdown gives you a numeric output of how many participants were disqualified for each Termination/Disqualification point in your screener survey. The "Step" name corresponds to the naming convention chosen in the Skip/Disqualify/Termination logic in your screener survey.
6. Your raw data is in the Details tab.